September 22, 2016

SciMark Report from September Response

My SciMark Report in print for September is now available on the Response Website.

Do you like breaking the rules? Then you'll love the rollouts I cover this month: Telebrands' Dial Vision, Tristar's Free TV Key and Ontel's Magic Tracks.

September 13, 2016

The Commoditization of DRTV

My latest Field Report is now available on the ERA blog. In it, I argue all DRTV companies are essentially the same these days -- except for two things.

To find out what those two things are, click here to read the post. As always, I welcome your feedback.